Rich Enterprises, Inc. Bi-Weekly Newsletter
Learn more Building Your Sales Pipeline, Motivating Your Sales Team

Rich Enterprises, Inc. provides our small to mid sized clients with qualified leads and new sales appointments through our cold calling and telemarketing services. Our goal is to help our clients expand their business by locating new prospects and customers.

This newsletter is designed to keep our clients informed of new developments within our industry, new legal requirements, company and staff updates, and new marketing techniques that may enhance their sales. Should you have any questions, please do not hesitate to contact us any time.  

Summer Sales Programs
By: Tracy Rumsey (staff)

 When we think of summer time, we think of vacations, weekends at the lake and cookouts. Summertime for business is a great time to test a new market or product for a fall start-up campaign. Get ready to start planning. Here are a few steps to get you started:

1. Prepare your to-do list. Put together a list of things that need to be done in order to implement a sales campaign. Determine your market and product or services that you would like to focus on for your summer program. Set dates and times for campaign launch and specific timeline for all aspects. If you are planning a telemarketing campaign, put together a calling list and finalize a script and appointment outline.
2.  Determine advertising. What advertising works best for you? Think of US mail for brochures and flyers and email or fax for electronic advertising. Choose a date two weeks before campaign start-up to get your information out to prospective customers.

3. Launch campaign. Start your campaign. Document all progress from start of campaign to end of program for follow-up. Successful campaigns are not always those that produce sales during the campaign but are those that build rapport initially and produce long time clients.
4. Measure success. Crunch your numbers. Was your product or service a success? Think of the long term possibilities of your new offerings. The amount of interest received for your new product or service will determine the success of a full marketing campaign.

The summer months can be used to test new markets with full launch planned for the autumn months. Use the campaign numbers to determine your next marketing campaign. Remember instant sales are great, but long term clients are those that make our business a success.

Setting the Stage for Sales Success

Daily sales success starts for me mentally the night before...I create a image in my mind of how I want my day to go and imagine the feeling of relief and joy I will feel when I am done.   Next, I locate my campaign script and the objections and rebuttals highlighted or underlined to stand out for quick reference.   I review my call back reports and make a short list of the important calls for the day.

Make a plan to read the notes from each call... this makes it easier to just make a follow up call and pick up where the last rep left off and proceed to close the deal.

This is a brief overview of what it takes to set the Stage for success in your work on a daily basis.

Let's face it sometimes the best laid plans still go astray.  When this happens, just stay cool and remember this one thing - The frustration you feel is why they call it work.   Just stay focused, positive and work hard.  It will always work out in the end.   If telemarketing and sales were easy, everybody would be doing it.

About Rich Enterprises

Rich Enterprises, Inc. was founded in 1999 on the premise that businesses must not only maintain, but must always seek new revenues and opportunities in order to succeed.

We certainly look forward to answering your questions and meeting your outsourcing needs. We are proud to be an active member of our local Chamber of Commerce and professional business associations.

Rich Enterprises, Inc. has been honored by the Kansas Department of Commerce as the 2007 Women Owned Business of Year - Service Industry Firm. In August of 2004, Rich Enterprises, Inc. was certified as a Women Owned Business Enterprise with the State of Kansas Department of Commerce.

Our primary website for cold calling services can be viewed at www.richworldwide.com. In 2004, Rich Enterprises, Inc. also established www.richcrm.com to handle customer service calls or warm calls.

Our sales team is anxious to provide information about products, pricing, and answer your questions. Rich Enterprises, Inc. is responsible for a wide range of sales outsourcing services and looks forward to creating a sales solution and program that best suits your needs.

Please feel free to contact us via any of the following methods:

Contact Information

email: customersupport@richworldwide.com

website: http://richworldwide.com  

phone: (620) 443-5247

Melissa Rich
Rich Enterprises, Inc.

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Rich Enterprises, Inc.